Fast fashion encourages a wasteful, "disposable mentality" attitude among consumers. translation and definition "fast fashion", English-Finnish Dictionary online. var btScript = document.createElement('script'); googletag.pubads().setTargeting("cdo_tc", "resp"); Its fast turnaround time aids another key Zara strategy: to stuff the stores with more goods, offering the consumer an unparalleled amount of choice. { bidder: 'ix', params: { siteId: '195451', size: [320, 50] }}, storage: { The retailer does not replenish its stock—instead, it replaces items that sell out with new items. The offers that appear in this table are from partnerships from which Investopedia receives compensation. var mapping_rightslot2 = googletag.sizeMapping().addSize([746, 0], [[300, 250], [120, 600], [160, 600]]).addSize([0, 0], []).build(); { bidder: 'triplelift', params: { inventoryCode: 'Cambridge_SR' }}, It was coined by Kate Fletcher of the Centre for Sustainable Fashion, following the phenomena of the slow food movement. What Are Some Problems With Fast Fashion? bids: [{ bidder: 'rubicon', params: { accountId: '17282', siteId: '162036', zoneId: '1666926', position: 'btf' }}, { bidder: 'openx', params: { unit: '539971081', delDomain: 'idm-d.openx.net' }}, ", "Fast Fashion: Changes in the Fashion Industry.". {code: 'ad_btmslot_a', pubstack: { adUnitName: 'cdo_btmslot', adUnitPath: '/23202586/cdo_btmslot' }, mediaTypes: { banner: { sizes: [[300, 250]] } }, { bidder: 'ix', params: { siteId: '195465', size: [300, 250] }}, }); { bidder: 'onemobile', params: { dcn: '8a969411017171829a5c82bb4deb000b', pos: 'cdo_rightslot2_flex' }}, googletag.cmd.push(function() { Youth Radio audio segment Rethinking Fast Fashion After Bangladesh. pbjsCfg = { Fast fashion clothing collections are based on the most recent fashion trends presented at Fashion Week in both the spring and the autumn of every year. { bidder: 'sovrn', params: { tagid: '387232' }}, },{ bids: [{ bidder: 'rubicon', params: { accountId: '17282', siteId: '162050', zoneId: '776358', position: 'atf' }}, }, { bidder: 'criteo', params: { networkId: 7100, publisherSubId: 'cdo_topslot' }}, },{ Even those of modest means can constantly buy smart new clothes, indulge in fun or impractical items, and wear something different every day. { bidder: 'sovrn', params: { tagid: '387232' }}, fast fashion - translation to Irish Gaelic and Irish Gaelic audio pronunciation of translations: See more in New English-Irish Dictionary from Foras na Gaeilge { bidder: 'onemobile', params: { dcn: '8a9690ab01717182962182bb50ce0007', pos: 'cdo_btmslot_mobile_flex' }}, The collections are often based on styles presented at Fashion Week runway shows or worn by celebrities. And because the clothing is cheap (and cheaply made), it's easy to get people back into stores or online to make fresh purchases. Although fast fashion makes on-trend clothing affordable, factory workers and the environment are feeling the impact. }; Measure content performance. "authorizationTimeout": 10000 googletag.pubads().disableInitialLoad(); 'cap': true if(success && (tcData.eventStatus === 'useractioncomplete' || tcData.eventStatus === 'tcloaded')) { { bidder: 'onemobile', params: { dcn: '8a969411017171829a5c82bb4deb000b', pos: 'cdo_rightslot_flex' }}, Le fast fashion concerne le plus souvent des produits à prix peu élevés et qui ne sont pas destinés à être conservés d’une saison sur l’autre par l’acheteur. Accessed Apr. { bidder: 'openx', params: { unit: '539971063', delDomain: 'idm-d.openx.net' }}, もっと見る "sign-up": "https://dictionary.cambridge.org/auth/signup?rid=READER_ID", googletag.pubads().setTargeting("cdo_dc", "english"); { bidder: 'ix', params: { siteId: '195466', size: [728, 90] }}, The clothes don't last, but they're not meant to—they're often throwaways, aimed to cash in on a trend, worn a few times, and then discarded in favor of the next big thing or celebrity sighting. }, tcData.listenerId); The field's large carbon footprint can also cost a lot in terms of environmental clean-up. Fast fashion is a boon for business. params: { Fast fashion is ‘fast’ in a number of senses: the rate of production is fast; the customer’s decision to purchase is fast; delivery is fast; and garments are worn fast, usually only a few times before being discarded. Whether fast fashion's downsides outweigh its upsides is a debatable question, though. Fast fashion is the term used to describe clothing designs that move quickly from the catwalk to stores to take advantage of trends. {code: 'ad_rightslot', pubstack: { adUnitName: 'cdo_rightslot', adUnitPath: '/23202586/cdo_rightslot' }, mediaTypes: { banner: { sizes: [[300, 250]] } }, googletag.pubads().collapseEmptyDivs(false); Accessed Mar. { bidder: 'openx', params: { unit: '541042770', delDomain: 'idm-d.openx.net' }}, Accessed Apr. Because the clothing is made overseas, fast fashion is also seen as contributing to a decline in the U.S. garment industry, where labor laws and workplace regulations are stronger and wages are better. { bidder: 'pubmatic', params: { publisherId: '158679', adSlot: 'cdo_rightslot2' }}]}]; { bidder: 'pubmatic', params: { publisherId: '158679', adSlot: 'cdo_topslot' }}]}, googletag.pubads().addEventListener('slotRenderEnded', function(event) { if (!event.isEmpty && event.slot.renderCallback) { event.slot.renderCallback(event); } }); { bidder: 'pubmatic', params: { publisherId: '158679', adSlot: 'cdo_topslot' }}]}, { bidder: 'ix', params: { siteId: '195466', size: [728, 90] }}, On the downside, fast fashion is also associated with pollution, waste, the promulgation of a "disposable" mentality, low wages, and unsafe workplaces. } pbjs.setConfig(pbjsCfg); { bidder: 'sovrn', params: { tagid: '705055' }}, } The term 'fast fashion' is also used to generically describe the products of the fast fashion business model. Part of H&M's strategy has also been not to offer just knockoffs, but original creations, via its much-ballyhooed designer collaborations with elite labels like Alexander Wang and Giambattista Vali. bids: [{ bidder: 'rubicon', params: { accountId: '17282', siteId: '162036', zoneId: '776160', position: 'atf' }}, As of 2019, H&M operates in 74 countries with over 5,000 stores under its various brands which, along with H&M, include the slightly more upscale COS, and the youth-oriented Monki. var mapping_topslot_a = googletag.sizeMapping().addSize([746, 0], []).addSize([0, 550], [[300, 250]]).addSize([0, 0], [[300, 50], [320, 50], [320, 100]]).build(); Shopping for clothing was once considered an event. bidders: '*', bids: [{ bidder: 'rubicon', params: { accountId: '17282', siteId: '162050', zoneId: '776358', position: 'atf' }}, var mapping_houseslot_b = googletag.sizeMapping().addSize([963, 0], []).addSize([0, 0], [300, 250]).build(); { bidder: 'criteo', params: { networkId: 7100, publisherSubId: 'cdo_btmslot' }}, bids: [{ bidder: 'rubicon', params: { accountId: '17282', siteId: '162036', zoneId: '776130', position: 'btf' }}, { bidder: 'pubmatic', params: { publisherId: '158679', adSlot: 'cdo_btmslot' }}]}, Fast fashion focuses on speed and low costs in order to deliver frequent new collections inspired by catwalk looks or celebrity styles. { bidder: 'onemobile', params: { dcn: '8a969411017171829a5c82bb4deb000b', pos: 'cdo_leftslot_160x600' }}, { { bidder: 'ix', params: { siteId: '195451', size: [300, 50] }}, Major players in the fast-fashion market include Zara, H&M Group, UNIQLO, GAP, Forever 21, Topshop, Esprit, Primark, Fashion Nova, and New Look. The speed at which fast fashion moves tends to help retailers avoid markdowns, which cut into margins. if(refreshConfig.enabled == true) 1, 2021. {code: 'ad_rightslot2', pubstack: { adUnitName: 'cdo_rightslot2', adUnitPath: '/23202586/cdo_rightslot2' }, mediaTypes: { banner: { sizes: [[300, 250], [120, 600], [160, 600]] } }, pbjs.que.push(function() { { bidder: 'sovrn', params: { tagid: '346688' }}, Its secret to this rapid turnover is its ownership of a relatively short supply chain. iasLog("criterion : cdo_dc = english"); { bidder: 'criteo', params: { networkId: 7100, publisherSubId: 'cdo_topslot' }}, type: "cookie", { bidder: 'ix', params: { siteId: '555365', size: [120, 600] }}, However, these suppliers are overseen by 30 H&M production offices, using state-of-the-art IT systems to track inventory and communicate with corporate HQ. “The sound of whooshing looms and the chemical smell of dye filled the air,” Brooks said of the factory. partner: "uarus31" He is a member of the Investopedia Financial Review Board and the co-author of Investing to Win. stemming. {code: 'ad_leftslot', pubstack: { adUnitName: 'cdo_leftslot', adUnitPath: '/23202586/cdo_leftslot' }, mediaTypes: { banner: { sizes: [[120, 600], [160, 600], [300, 600]] } }, 'max': 30, Founded in 1947, Sweden-based H&M (short for Hennes & Mauritz ) is one of the oldest fast-fashion companies. storage: { iframe: { { bidder: 'criteo', params: { networkId: 7100, publisherSubId: 'cdo_rightslot' }}, { bidder: 'ix', params: { siteId: '195464', size: [120, 600] }}, Certainly, it costs the planet more. {code: 'ad_btmslot_a', pubstack: { adUnitName: 'cdo_btmslot', adUnitPath: '/23202586/cdo_btmslot' }, mediaTypes: { banner: { sizes: [[300, 250]] } }, { bidder: 'triplelift', params: { inventoryCode: 'Cambridge_SR' }}, Fast fashion Definition. These garments appeal to shoppers because they are affordable and trendy. { bidder: 'onemobile', params: { dcn: '8a9690ab01717182962182bb50ce0007', pos: 'cdo_topslot_mobile_flex' }}, {code: 'ad_rightslot2', pubstack: { adUnitName: 'cdo_rightslot2', adUnitPath: '/23202586/cdo_rightslot2' }, mediaTypes: { banner: { sizes: [[300, 250], [120, 600], [160, 600]] } }, Create a personalised ads profile. const customGranularity = { iasLog("setting page_url: - https://dictionary.cambridge.org/dictionary/english/fast-fashion"); Definition of fast fashion. var pbAdUnits = getPrebidSlots(curResolution); It's estimated to grow nearly 7% to $38.21 billion in 2023. Learn more. Also, it's made clothing more affordable—and not just any clothing, but innovative, imaginative, stylish clothing. { bidder: 'openx', params: { unit: '539971079', delDomain: 'idm-d.openx.net' }}, }); { bidder: 'openx', params: { unit: '539971079', delDomain: 'idm-d.openx.net' }}, A Cute, Cheap Outfit That Looks Great on Instagram, "How Fast Fashion Is Destroying the Planet. How do fast fashion brands like Zara, H&M, Forever 21, Uniqlo, Topshop, Primark and many more affect workers and the environment? For their in-house and proprietary brands, they've shortened design and production times to better compete in the market. { bidder: 'openx', params: { unit: '539971081', delDomain: 'idm-d.openx.net' }}, var pbMobileLrSlots = [ "error": true, { bidder: 'ix', params: { siteId: '195467', size: [320, 100] }}, { bidder: 'triplelift', params: { inventoryCode: 'Cambridge_HDX' }}, googletag.pubads().set("page_url", "https://dictionary.cambridge.org/dictionary/english/fast-fashion"); { bidder: 'sovrn', params: { tagid: '346688' }}, 1, 2021. bids: [{ bidder: 'rubicon', params: { accountId: '17282', siteId: '162036', zoneId: '776130', position: 'btf' }}, { bidder: 'pubmatic', params: { publisherId: '158679', adSlot: 'cdo_btmslot' }}]}, googletag.cmd.push(function() { The constant introduction of new products encourages customers to frequent stores more often, which means they end up making more purchases. { bidder: 'criteo', params: { networkId: 7100, publisherSubId: 'cdo_btmslot' }}, { bidder: 'criteo', params: { networkId: 7100, publisherSubId: 'cdo_btmslot' }}, "login": { The size of the fast fashion market in 2019, according to the “Fast Fashion Global Market Report 2020-30: COVID-19 Growth and Change." ga('create', 'UA-31379-3',{cookieDomain:'dictionary.cambridge.org',siteSpeedSampleRate: 10}); type: "html5", {code: 'ad_topslot_b', pubstack: { adUnitName: 'cdo_topslot', adUnitPath: '/23202586/cdo_topslot' }, mediaTypes: { banner: { sizes: [[728, 90]] } }, { bidder: 'openx', params: { unit: '539971063', delDomain: 'idm-d.openx.net' }}, 'increment': 0.5, { bidder: 'criteo', params: { networkId: 7100, publisherSubId: 'cdo_rightslot' }}, Most fast fashion companies outsource the production of their goods—usually to manufacturers based in developing countries—and some have been none too stringent in overseeing their sub-contractors, nor transparent about their supply chain. Affordable prices and instant gratification for consumers, more profits for companies, and the democratization of stylish clothing are among fast fashion's benefits. Fast fashion merchandise is produced cheaply and priced cheaply. Inditex. } { bidder: 'sovrn', params: { tagid: '387232' }}, pid: '94' Spanish retail chain Zara, the flagship brand of textile giant Inditex, is all but synonymous with fast fashion, serving as an exemplar of how to cut the time between design, production, and delivery. The assumption is that consumers want high fashion at a low cost. { bidder: 'ix', params: { siteId: '195467', size: [300, 50] }}, { bidder: 'pubmatic', params: { publisherId: '158679', adSlot: 'cdo_rightslot' }}]}, { bidder: 'onemobile', params: { dcn: '8a969411017171829a5c82bb4deb000b', pos: 'cdo_rightslot2_flex' }}, dfpSlots['topslot_a'] = googletag.defineSlot('/23202586/cdo_topslot', [], 'ad_topslot_a').defineSizeMapping(mapping_topslot_a).setTargeting('sri', '0').setTargeting('vp', 'top').setTargeting('hp', 'center').addService(googletag.pubads()); googletag.pubads().enableSingleRequest(); Youth Radio teen reporter Bianca Brooks takes a tour of a garment factory in Dhaka, Bangladesh and describes her experience and its impact on her fashion choices. Showing page 1. Accessed Apr. bids: [{ bidder: 'rubicon', params: { accountId: '17282', siteId: '162036', zoneId: '776140', position: 'atf' }}, We also reference original research from other reputable publishers where appropriate. Inditex. Usage explanations of natural written and spoken English, 0 && stateHdr.searchDesk ? { bidder: 'sovrn', params: { tagid: '446381' }}, googletag.pubads().setCategoryExclusion('lcp').setCategoryExclusion('resp').setCategoryExclusion('wprod'); [5] Marketing strategies concerning slow fashion often revolve around a more conscious consumption, focusing the advertising on environmentally and socially sustainable aspects on the clothes. mass noun. "More broadly, the blindingly fast pace at which clothes are now manufactured, worn, and discarded means that they’ve become more disposable, more commodities than keepsakes," as a Vox columnist wrote in 2020. Enter fast fashion—cheap, trendy knock-off garments, mass-produced at low cost, that allowed consumers to feel as though they were wearing the same styles that "walked the runway" or were sported by a sexy entertainer. { bidder: 'appnexus', params: { placementId: '11654149' }}, { bidder: 'criteo', params: { networkId: 7100, publisherSubId: 'cdo_topslot' }}, { bidder: 'triplelift', params: { inventoryCode: 'Cambridge_MidArticle' }}, "However, fast fashion creates a host of issues that make it more problematic than it is beneficial… This industry contributes to climate change, pesticide pollution, and enormous amounts of waste." More example sentences. "loggedIn": false { bidder: 'sovrn', params: { tagid: '346698' }}, Page 1. gdpr: { enableSendAllBids: false bids: [{ bidder: 'rubicon', params: { accountId: '17282', siteId: '162036', zoneId: '776160', position: 'atf' }}, { bidder: 'openx', params: { unit: '541042770', delDomain: 'idm-d.openx.net' }}, "authorization": "https://dictionary.cambridge.org/auth/info?rid=READER_ID&url=CANONICAL_URL&ref=DOCUMENT_REFERRER&type=&v1=&v2=&v3=&v4=english&_=RANDOM", }, { bidder: 'pubmatic', params: { publisherId: '158679', adSlot: 'cdo_rightslot' }}]}, H&M functions like a department store, selling not only clothing for men, women, and children but cosmetics and home furnishings. It's debatable whether fast fashion is bad for the economy. iasLog("criterion : cdo_ei = fast-fashion"); { bidder: 'pubmatic', params: { publisherId: '158679', adSlot: 'cdo_topslot' }}]}, { bidder: 'openx', params: { unit: '539971063', delDomain: 'idm-d.openx.net' }}, bids: [{ bidder: 'rubicon', params: { accountId: '17282', siteId: '162036', zoneId: '776156', position: 'atf' }}, googletag.pubads().setTargeting("cdo_pc", "dictionary"); iasLog("criterion : cdo_c = " + ["shopping_consumer_resources"]); Its goal is to quickly produce cost-efficient articles of clothing in response to (or anticipation of) fast-shifting consumer demands. filter: 'include' And also, the article noted, the exploitation of and danger to workers, promulgated by the need for speed and cost efficiencies that is fast fashion's whole raison d'être. { bidder: 'criteo', params: { networkId: 7100, publisherSubId: 'cdo_rightslot2' }}, The fabric restrictions and more functional styles that were made necessary by World War II led to an increase in standardized production for all clothing. You could debate whether such a disposable mentality really results in economy: If multiple purchases of fast fashion garments, cheap as they are, end up eventually costing the consumer more than buying a few pricier ones that last longer. { bidder: 'ix', params: { siteId: '555365', size: [160, 600] }}, ‘they are hurt by competition from fast-fashion retailers’. "Full-Year Report." 'max': 3, type: "html5", { bidder: 'appnexus', params: { placementId: '11654156' }}, What is Fast Fashion? Negative Impacts of Fast Fashion. }); Fast fashion refers to clothing from such brands that is made cheaply and quickly. }, { bidder: 'appnexus', params: { placementId: '11654174' }}, var pbHdSlots = [ But it's also a synthetic petroleum-based fiber, meaning it is made from a carbon-intensive non-renewable resource. { bidder: 'appnexus', params: { placementId: '11654157' }}, Other big companies include UNIQLO, GAP, Forever 21, and TopShop. }; { bidder: 'pubmatic', params: { publisherId: '158679', adSlot: 'cdo_rightslot' }}]}, ga('send', 'pageview'); Add fast fashion to one of your lists below, or create a new one. dfpSlots['houseslot_a'] = googletag.defineSlot('/2863368/houseslot', [300, 250], 'ad_houseslot_a').defineSizeMapping(mapping_houseslot_a).setTargeting('sri', '0').setTargeting('vp', 'mid').setTargeting('hp', 'right').setCategoryExclusion('house').addService(googletag.pubads()); } { bidder: 'ix', params: { siteId: '555365', size: [300, 250] }}, The factories are based all around Europe and Asia, with many located in Cambodia and Bangladesh. Accessed Apr. {code: 'ad_btmslot_a', pubstack: { adUnitName: 'cdo_btmslot', adUnitPath: '/23202586/cdo_btmslot' }, mediaTypes: { banner: { sizes: [[300, 250], [320, 50], [300, 50]] } }, Slow Fashion is an awareness and approach to fashion, which considers the processes and resources required to make clothing, particularly focusing on sustainability. { bidder: 'appnexus', params: { placementId: '11654208' }}, iasLog("exclusion label : wprod"); iasLog("exclusion label : lcp"); { bidder: 'appnexus', params: { placementId: '19042093' }}, Zara and H&M are two giants fast fashion field.\, Others include UNIQLO, GAP, and Topshop. { bidder: 'ix', params: { siteId: '194852', size: [300, 250] }}, { bidder: 'triplelift', params: { inventoryCode: 'Cambridge_SR' }}, But some critics argue fast fashion has ultimately negative economic results. { bidder: 'pubmatic', params: { publisherId: '158679', adSlot: 'cdo_btmslot' }}]}, {code: 'ad_rightslot2', pubstack: { adUnitName: 'cdo_rightslot2', adUnitPath: '/23202586/cdo_rightslot2' }, mediaTypes: { banner: { sizes: [[300, 250], [120, 600], [160, 600]] } }, if(window.__tcfapi) { bidder: 'criteo', params: { networkId: 7100, publisherSubId: 'cdo_rightslot2' }}, bids: [{ bidder: 'rubicon', params: { accountId: '17282', siteId: '162036', zoneId: '776156', position: 'atf' }}, 'increment': 0.01, The term Slow Fashion came about quite organically. { bidder: 'triplelift', params: { inventoryCode: 'Cambridge_SR' }}, { bidder: 'ix', params: { siteId: '195465', size: [300, 250] }}, googletag.pubads().setTargeting("cdo_t", "clothes"); If there are any losses, fast-fashion companies are able to recover quickly by launching a new clothing line, design, or product. Die Fast Fashion-Industrie hat Mode zur kurzlebigen Wegwerfware gemacht. iasLog("exclusion label : resp"); bids: [{ bidder: 'rubicon', params: { accountId: '17282', siteId: '162036', zoneId: '1666926', position: 'btf' }}, { bidder: 'criteo', params: { networkId: 7100, publisherSubId: 'cdo_topslot' }}, noun [uncountable] cheap clothing produced quickly and sold by large, mass-market retailers in order to respond to the latest fashion trends. 'buckets': [{ In some cases, H&M buys all of their stock. name: "pbjs-unifiedid", 'min': 3.05, { bidder: 'onemobile', params: { dcn: '8a969411017171829a5c82bb4deb000b', pos: 'cdo_btmslot_300x250' }}, "Interim Three Months 2020 Results." { Investopedia requires writers to use primary sources to support their work. }] addPrebidAdUnits(pbAdUnits); Inexpensive clothing produced rapidly by mass-market retailers in response to the latest trends. You can also find related words, phrases, and synonyms in the topics: neither small nor large in size, amount, degree, or strength, Home improvements: the language of making and repairing things in your home, Clear explanations of natural written and spoken English. initAdSlotRefresher(); While the garments are often carelessly made, they're not intended to be worn for years, or even multiple times. { bidder: 'sovrn', params: { tagid: '705055' }}, var mapping_btmslot_a = googletag.sizeMapping().addSize([746, 0], [[300, 250], 'fluid']).addSize([0, 0], [[300, 250], [320, 50], [300, 50], 'fluid']).build(); "The benefits of fast fashion are clear: more consumer spending, more profits, and the consumer satisfaction of being able to participate in a trend almost immediately after they see it in magazines or on their favorite celebrities," stated a 2020 article on the GlobalEdge, a Michigan State University business reference site. Fast fashion definition, low-priced clothing that is brought to market quickly and copies fashion trends created by luxury brands or small, independent designers. var pbTabletSlots = [ 'min': 8.50, { bidder: 'pubmatic', params: { publisherId: '158679', adSlot: 'cdo_rightslot2' }}]}]; Fast fashion is a design, manufacturing, and marketing method focused on rapidly producing high volumes of clothing. iasLog("criterion : sfr = cdo_dict_english"); { bidder: 'triplelift', params: { inventoryCode: 'Cambridge_Billboard' }}, }], You can learn more about the standards we follow in producing accurate, unbiased content in our. { bidder: 'criteo', params: { networkId: 7100, publisherSubId: 'cdo_rightslot' }}, googletag.pubads().setTargeting("cdo_ei", "fast-fashion"); : an approach to the design, creation, and marketing of clothing fashions that emphasizes making fashion trends quickly and cheaply available to consumers For many shoppers, Primark has an irresistible offer: trendy clothes at astonishingly low prices. dfpSlots['btmslot_a'] = googletag.defineSlot('/23202586/cdo_btmslot', [[300, 250], 'fluid'], 'ad_btmslot_a').defineSizeMapping(mapping_btmslot_a).setTargeting('sri', '0').setTargeting('vp', 'btm').setTargeting('hp', 'center').addService(googletag.pubads()); } { bidder: 'onemobile', params: { dcn: '8a969411017171829a5c82bb4deb000b', pos: 'cdo_leftslot_160x600' }}, expires: 365 Accessed Apr. iasLog("criterion : cdo_l = en"); The style-conscious would get a preview of the styles to come via fashion shows that displayed new collections and clothing lines several months in advance of their appearance in stores. name: "criteo" Fast fashion is made possible by innovations in supply chain management (SCM) among fashion retailers. { bidder: 'onemobile', params: { dcn: '8a969411017171829a5c82bb4deb000b', pos: 'cdo_btmslot_300x250' }}, { bidder: 'sovrn', params: { tagid: '387233' }}, { bidder: 'pubmatic', params: { publisherId: '158679', adSlot: 'cdo_rightslot2' }}]}]; { bidder: 'appnexus', params: { placementId: '11654157' }}, 'cap': true { bidder: 'onemobile', params: { dcn: '8a9690ab01717182962182bb50ce0007', pos: 'cdo_topslot_mobile_flex' }},
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